Last week I explained that from today I would be changing direction with my Friday post which since the end of March has been called Friday Foto, from now on it will be called Friday Feature which I feel gives me more scope to try out some other ideas.
I have been thinking of other things to share with you from our everyday life here in Italy, besides my photography and one of the things that came to mind was that I had seen a video of an advert featured on another blog I read.
It is that post that has given me the idea to expand on this theme.
Italian Advertising is something I can share with you all over the world as visual media either in print or on film is usually easy to understand in any language. I thought therefore that it might be fun for you to view some of the Italian advertising campaigns via ‘News From Italy’.
With this in mind I have done some research to see if it was a feasible idea and thanks to YouTube have decided that I could do a series, especially when there are no Sagras or Festas to write about. At times this summer you must have thought our life here in Italy was just one long party!
Television advertising or Commercial Breaks as they used to be called in the UK many years ago are a big thing here on Italian television. I often think the adverts last longer than the section of the programme it has followed! Just like the rest of the world advertising and publicity are of great importance in Italy and millions of Euros are spent in advertising campaigns.
The advert my blogging friend recently posted was an advert from a Telecom Italia campaign starring John Travolta and Michelle Hunziker and as it was this advert that gave me the inspiration it will be the first one I feature.
Michelle Hunziker was born in Switzerland on January 24,1977 and is well know to Italian audiences as an actress, model, singer and television personality.
She was married to Italian singer Eros Ramazzotti from 1998 to 2002; they have one daughter together, Aurora, born on December 5, 1996. Those of you who listen to my Sunday Songs will already be familiar with this name, as I have featured him.
John Travolta has done a series of commercials in Italy for Telecom Italia with Michelle Hunziker. The commercials are silly but funny! In the most recent one he asks Michelle to teach him some Italian words as so far he only seems to have learnt something that shocks Michelle.
Here is the link to the first episode for which unfortunately embedding has now been disabled. http://www.youtube.com/watch?v=AWrUUUN-UcY&feature=related Worth watching first if you have time as it is amusing.
Following the link above will allow you to view the entire series so far via You Tube.
The video featured below is the most recent in the series and has this summer been playing on our Televisions here in Italy.
With thanks to All Roads Lead To Pecetto for the inspiration for this new series of posts. Thankyou also to her for encouragement to go ahead with this idea.
For those of you following my Dishwasher Saga on September 10th I posted the following update.
No further news from the Engineer about the dishwasher, we have spoken to the office. They have no news and promise to ring back when they have some so we wait. Dishwasher Saga
On Friday 17th we spoke to the office again and were told that it was now repaired and would be delivered back to us, sometime this week. Well guess what we had a phone call this evening and it is due to be delivered tomorrow morning, Tuesday 21st September.
The good news is that the dishwasher arrived on Tuesday as promised and it worked fantastic! The bad news is that it leaks leaving a large puddle on the kitchen floor, the engineer is due to visit us yet again this morning.